Episode 2 with Liana Zavo from Zavo PR - What does it take to make it as a publicist in New York?

Welcome to our second episode with personal branding/media expert and publicist Liana Zavo from ZavoMedia PR Group!  We are so excited to interview Liana to learn more about her incredible background, how she started her successful company and all of her entrepreneurial endeavors in New York! ZavoMedia PR Group is an award winning PR firm specializing in reputation and crisis management, personal branding and is PRSA recognized.  Liana is involved in so many interesting endevaors that she shares about in this episode including her PR and Branding summits, her book and more! If you were ever curious how to make it as a successful publicist in New York or what the future holds for PR, marketing and branding, this is an episode to check out!  Not to mention Liana is a huge fan of motivational speakers (Tony Robbins!) and shares so many inspiring moments.You can purchase her book on Amazon at: https://www.amazon.com/B-P-I-C-Be-Seen-Heard/dp/1667815415 Follow on IG @zavomediapr and @officiallianazavoFollow us on our socials:IG: https://www.instagram.com/howwemakeitinny/YouTube: https://www.youtube.com/@HowWeMakeitinNYPodcastTikTok: https://www.tiktok.com/@how.we.make.it.in.nyor email us directly at [email protected] check out our personal websites:Lauren Pepin: http://www.laurenpepinrealestate.comMichael Pepin: http://www.pepinlawyer.com