Episode 20: Serena Kanline- The Do's And Don'ts Of Cold Messaging Prospects | Freight Agent Insider episode artwork

EPISODE · Jan 19, 2026 · 39 MIN

Episode 20: Serena Kanline- The Do's And Don'ts Of Cold Messaging Prospects | Freight Agent Insider

from Freight Agent Insider Podcast · host With Levi Van Pay

In this episode of Freight Agent Insider, host Levi Van Pay talks with Freight Agent Serena Kanline as they dive into the often-overlooked etiquette of LinkedIn direct messaging prospects. They discuss the do's and don'ts of reaching out to potential clients and connections, emphasizing the importance of personalization and respect in professional communication. Serena shares her personal experiences with inappropriate DMs, highlighting the need for a more thoughtful approach when engaging with prospects. The conversation also touches on the significance of building genuine relationships in the freight industry, where trust and integrity play crucial roles in successful business interactions.As they explore the nuances of effective communication, Levi and Serena provide valuable insights into how to stand out in a crowded marketplace. They stress the importance of being authentic and relatable, sharing anecdotes that illustrate the impact of humor and personality in professional settings. The episode wraps up with practical tips for agents and recruiters on how to foster meaningful connections while maintaining professionalism, ultimately aiming to elevate the standards of outreach in the freight industry.Learn valuable lessons to kickstart your freight agent career! Subscribe for weekly insider insights here Questions? Record it live to be answered on the show! DM us on TikTok & LinkedIn @FreightAgentInsder or email [email protected]#freightbroker #LogisticsCareer #freightagenttraining #freightagent #freight

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Episode 20: Serena Kanline- The Do's And Don'ts Of Cold Messaging Prospects | Freight Agent Insider

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