Episode 201: The Business Advice I No Longer Believe

Brand for Good is entering a new chapter.After 200 episodes and 13 years in business, I’m shifting away from primarily teaching what I know and making more room to share what I’m learning, what I’m questioning, and what I’ve changed my mind about. I want these episodes to feel more personal, more reflective, and more honest about what it actually means to build a business over time.I’m starting with some of the business advice I no longer believe—or at least no longer believe applies to everyone. Advice like always be scaling, build a business that can run without you, create multiple streams of revenue, never leave money on the table, and be everywhere your audience is.I’m in an editing season in my own business right now, which has me thinking less about what I can add and more about what still belongs. This episode is about how my definition of growth, ambition, and success has changed—and why the next stage of business may have less to do with building and more to do with choosing what stays.About MeAt Prosper for Purpose, I help leaders, consultants, creatives, and purpose-driven business owners clarify their message, strengthen their brand, and build relationship-centered growth strategies that help the right people know them, trust them, refer them, and reach out when it matters.You probably do not need more marketing.You need a clearer path from visibility to trust, from trust to relationship, and from relationship to revenue.If that is the work you are ready to do, reach out to me at [email protected] for Good LinksEmail your thoughts about this episode: [email protected] Lorraine on Instagram: @lorraineschuchartFollow Prosper for Purpose on Instagram: @prosper4purposeJoin the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands Get full access to Lorraine Schuchart at lorraineschuchart.substack.com/subscribe