Episode 209: Root Of Success: Take Credit for Good Recommendations

Keith Byerly, commercial sustainability lead for Mosaic, says retailers need to celebrate their wins and take more credit for the recommendations they’ve made that have resulted in higher yields and profitability for their grower-customers. As farmers are harvesting their fields and thinking about their results, it is a great time for retailers to build their equity with their customers and humbly remind growers of how their recommendations helped grow a successful crop.  See omnystudio.com/listener for privacy information.