Episode 21: Astronomer’s PR Stunt and a Legal AI Startup Fires the Wrong Person

In Episode 21 of Notorious B2B, Tim and Tas have a pretty light week in B2B...or did we? First up: Astronomer’s viral Gwyneth Paltrow video. Is it a brilliant crisis PR pivot… or a tone-deaf distraction from a scandal? Then we dive into the loudest voices in B2B attribution and ask the big question: If your software actually solved the problem, wouldn’t every marketer be raving about it? In this episode:  • HockeyStack’s cold call metrics — legit or LinkedIn theater?  • A jaw-dropping antisemitic comment at a legal AI startup that got the wrong person fired  • “Babe, wanna invest?” – the worst cold DM in LinkedIn history  • Astronomer’s viral ad campaign (and PR backlash)  • Parasocial content, and why it might be the brand strategy you’ve needed  • A founder who says wanting work-life balance is a red flag Join us for some big yikes.    Timestamps: 0:00 — Intro — Welcome to Notorious B2B 1:40 — Astronomer PR saga (CEO resigns, Paltrow spot) 14:35 — HockeyStack cold-call claims 28:20 — Antisemitic remark at legal AI startup (whistleblower) 36:23 — Is this good or bad outreach? “Babe, wanna invest?” worst cold DM 44:26 — Founder says work-life balance is a red flag 55:41 — Parasocial content as a B2B strategy 1:02:59 — Wrap-up — B2B marketing = an expensive guessing game   -------------------------    Connect with the hosts: Tim Davidson – linkedin.com/in/tadavidson41 Tas Bober – linkedin.com/in/tasbober  Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.