Episode 21 From Painting to Calligraphy with Melissa Esplin

Carina is joined by artist and calligraphy expert Melissa Esplin on today’s episode of Make + Design. Melissa tells us about how she got into creative arts and how she tried to bridge the gap between fine art and graphic design as an undergrad and how that created tension between two halves of a department that simultaneously was jealous of and looked down on the other half of the department. Melissa shares the hilarious story of her Senior project for her Bachelors of Fine Arts in which they almost didn’t give her the “Fine” in the degree because her final project was done in Illustrator instead of a more traditional medium like oil paint. Carina shares a “what price art” moment from when she was pregnant for the first time and painted in a way that concerned her doctor. What could that possibly mean? LOL.  Melissa walks through her post-college journey and how it led her to a love of calligraphy after she was inspired by a book she inherited that had belonged to her great-great grandfather. Melissa talks about how important it was for her as an artist to make ugly stuff in the beginning as she learned her craft and improved. She tells the journey of monetizing her art by taking a risk with starting her own calligraphy instruction site. Carina and Melissa dig into what it takes to run a successful online business and strategies for driving traffic to a website. They also talk about the importance of mental health and self care like exercise.  _________ Download Carina’s free guide: The 7 Tips Nobody Will Tell You About Becoming a Surface Pattern Designer here: http://eepurl.com/dN2RcY  __________ About Carina Gardner: Carina Gardner is a fabric designer, paper designer, and design educator who is passionate about helping other designers fulfill their creative dreams by teaching them her strategies for making money as a designer. She has a Ph.D. in Design and taught design at the University of Minnesota before starting Carina Gardner, Inc.   Carina Gardner, Inc design brand has been featured in dish ware, holiday decor, sewing patterns, and more. Her exclusive Design Suite Program helps creatives make money designing as they learn to design. Her programs include Illustrator and Photoshop training, surface pattern design, paper design, Silhouette & Cricut file design, and running a design business. She started the Make and Design Podcast so that she could share inspiration, stories, and experiences about design and life with crafters and designers.   Find out more at https://www.carinagardner.com Check out her most popular program, Design Bootcamp, here: http://www.carinagardnercourses.com/designbootcamp  Watch this episode as a video at https://www.makeanddesign.com/   About Today’s Guest Melissa Esplin is a calligraphy expert and entrepreneur who has taught thousands of people to become calligraphy artists over the last decade. She holds a B.F. Get my free gift to you here: https://www.designsuitecourses.com/intentional