Episode 216: Adaptability and Resilience in Podiatry With Nathan Ivey

Dr. Nathan Ivey comes from the Pacific Northwest and is from a family of 10. He got his podiatry degree from the California College of Podiatric Medicine in 1999. Eventually, the lack of sun got to him and his wife, so they uprooted and moved down to New Mexico, where he has been in practice ever since. His specialty is in rearfoot and ankle reconstruction, but he is also adept at using orthotics to correct issues that would otherwise require surgery. He is a business owner who is familiar with the stresses and obstacles involved in running a practice and taking over a practice. Over the years, he has built a sense of resiliency into his entrepreneurial style—something we can all learn from. Here's a Glimpse of What You'll Learn 0:12 Introduction 3:32 Is There a Secret to Podiatry Growth? 7:38 How Nathan Got Started 10:41 Building Without a Guide 12:16 Nathan's Background Outside of Work 13:35 Setting Up Shop in Albuquerque 15:37 Obstacles in Taking Over a Practice 20:09 The Necessity of Resilience 22:37 Marketing Before FWM 25:20 Modernizing Marketing With FWM 29:50 Performance Improvements With FWM 32:41 Flying From Practice to Practice 35:19 Dealing With Social Anxiety 40:19 Nathan's Best Piece of Advice 41:23 Nathan's Daily Rituals 44:29 Closing Thoughts You'd be hard-pressed to find a podiatrist, or any entrepreneur for that matter, that has a story quite like Dr. Nathan Ivey's. His practice has been forged out of the trials and tribulations of moving several states away, taking over a practice, holding his own against hospitals, and actually having to fly across New Mexico to commute between two practices. His story is one of legend, and like many legends, we can learn a lesson or two from it. This episode will explore the concepts of the ever-evolving landscape of entrepreneurship, marketing, and life in general. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing- Dr. Nathan Ivey of New Mexico Foot and Ankle Institute This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.