Episode 22: Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune episode artwork

EPISODE · May 26, 2020 · 24 MIN

Episode 22: Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune

from The Local Marketing Trends Podcast · host Gordon Borrell, Corey Elliott

Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune Even before the pandemic, local media companies were going dark at a rate of 6 per week. Gordon & Corey discuss how things have accelerated as scores of print and broadcast companies have gone belly-up in the past two months. The only one in a comfortable position is broadcast TV. The podcast features an interview with TEGNA President & CEO Dave Lougee, who describes how TV's transformation since the last big economic downturn a decade ago has put the industry in an insulated and enviable position. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Episode metadata supplied by the publisher feed · Published May 26, 2020

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Episode 22: Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune

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