Episode 226: Mastering Brand Success with The four Brand Dimensions with Stefanie Santos McLeese. episode artwork

EPISODE · Jun 24, 2024 · 33 MIN

Episode 226: Mastering Brand Success with The four Brand Dimensions with Stefanie Santos McLeese.

from Developing The Leader Within Podcast · host Enrique Acosta Gonzalez

I spoke with Stefanie Santos McLeese (Co-Founder, Brand Strategist at S Collective Brand Strategy & Identity) about "Mastering Brand Success with The four Brand Dimensions."    You will learn the following:    1. What is a brand? 03:56    2. Why are the four brand dimensions necessary to owning an authentic brand identity? 10:42      3. What is the Character Dimension. 11:05     4. What is the Environmental Dimension? 15:23 5. What is Emotional benefit as it relates to brand? 19:37   6. What is Community Purpose? 25:45    To get in contact with Stefanie:    Linkedin: https://www.linkedin.com/in/stefaniesantosmcleese Website: https://santosmcleese.com Website: https://www.alternavida.com This episode is sponsored by    Fantail Services  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://fantailservices.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Triad Leadership Solutions https://⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠triadleadershipsolutions.my.canva.site⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Our podcast is sponsored by    SupaPass  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.supapass.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Southern, Sweet & Sassy™ Coffee    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://grounds4cause.com/pages/s3-coffee-co⁠⁠⁠⁠⁠⁠⁠ Use DTLWPODCAST at checkout for your discount.    The Outlier Project    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theoutlierproject.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  dooko  Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dookowear.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  This podcast is brought to you by Streamyard, a browser based tool that lets you live stream to any platform and record podcasts in studio quality and even host webinars. It's built for creators and video marketers to make your job way easier and we use it to record this podcast.   Check them out at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://streamyard.com/?fpr=dtlwpodcast

I spoke with Stefanie Santos McLeese (Co-Founder, Brand Strategist at S Collective Brand Strategy & Identity) about "Mastering Brand Success with The four Brand Dimensions."    You will learn the following:    1. What is a brand? 03:56    2. Why are the four brand dimensions necessary to owning an authentic brand identity? 10:42      3. What is the Character Dimension. 11:05     4. What is the Environmental Dimension? 15:23 5. What is Emotional benefit as it relates to brand? 19:37   6. What is Community Purpose? 25:45    To get in contact with Stefanie:    Linkedin: https://www.linkedin.com/in/stefaniesantosmcleese Website: https://santosmcleese.com Website: https://www.alternavida.com This episode is sponsored by    Fantail Services  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://fantailservices.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Triad Leadership Solutions https://⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠triadleadershipsolutions.my.canva.site⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Our podcast is sponsored by    SupaPass  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.supapass.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Southern, Sweet & Sassy™ Coffee    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://grounds4cause.com/pages/s3-coffee-co⁠⁠⁠⁠⁠⁠⁠ Use DTLWPODCAST at checkout for your discount.    The Outlier Project    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theoutlierproject.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  dooko  Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dookowear.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  This podcast is brought to you by Streamyard, a browser based tool that lets you live stream to any platform and record podcasts in studio quality and even host webinars. It's built for creators and video marketers to make your job way easier and we use it to record this podcast.   Check them out at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://streamyard.com/?fpr=dtlwpodcast

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Episode 226: Mastering Brand Success with The four Brand Dimensions with Stefanie Santos McLeese.

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This episode was published on June 24, 2024.

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I spoke with Stefanie Santos McLeese (Co-Founder, Brand Strategist at S Collective Brand Strategy & Identity) about "Mastering Brand Success with The four Brand Dimensions."    You will learn the following:    1. What is a brand? 03:56    2. Why...

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