EPISODE · Jun 8, 2020 · 20 MIN
EPISODE 23: Corey's Crystal Ball on 2020 Advertising, & Why SMBs Are Rushing to 'Shopify' Themselves
from The Local Marketing Trends Podcast · host Gordon Borrell, Corey Elliott
Corey takes a break from numbers crunching to talk about where he thinks local advertising will wind up in 2020. (Spoiler alert!) Newspapers and radio are in for the biggest shock, and some markets will fare far better than others. This episode features an interview with Shopify's Ian Black, who describes a big uptick in smaller, local businesses rushing to the company's ecommerce solution during the COVID-19 crisis. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.
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Corey takes a break from numbers crunching to talk about where he thinks local advertising will wind up in 2020. (Spoiler alert!) Newspapers and radio are in for the biggest shock, and some markets will fare far better than others. This episode features an interview with Shopify's Ian Black, who describes a big uptick in smaller, local businesses rushing to the company's ecommerce solution during the COVID-19 crisis.
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EPISODE 23: Corey's Crystal Ball on 2020 Advertising, & Why SMBs Are Rushing to 'Shopify' Themselves
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