Episode 231: Unlocking Social Media Success: Proven Strategies for Small Business Growth with Melanie Boylan. episode artwork

EPISODE · Jul 29, 2024 · 23 MIN

Episode 231: Unlocking Social Media Success: Proven Strategies for Small Business Growth with Melanie Boylan.

from Developing The Leader Within Podcast · host Enrique Acosta Gonzalez

I spoke with Melanie Boylan (Digital Marketer & Social Media Trainer) about Unlocking Social Media Success Strategies for Small Business Growth. You will learn the following:    1. The most effective social media platforms for small to medium businesses. 02:10  2. How to leverage social media to build and engage your audience without a large marketing budget. 04:22   3. Examples of small businesses that have used social media to significantly grow their customer base. 06:54   4. Some common mistakes small businesses make in their social media marketing efforts. 09:34   5. What key metrics should small companies be tracking to measure the effectiveness of their social media campaigns. 12:23    To get in contact with Melanie:  Linkedin: ⁠https://www.linkedin.com/in/melanieboylan Website: https://www.stomp.ie This episode is sponsored by    Fantail Services  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://fantailservices.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Triad Leadership Solutions https://⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠triadleadershipsolutions.my.canva.site⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Our podcast is sponsored by    SupaPass  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.supapass.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Southern, Sweet & Sassy™ Coffee    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://grounds4cause.com/pages/s3-coffee-co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Use DTLWPODCAST at checkout for your discount.    The Outlier Project    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theoutlierproject.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  dooko  Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dookowear.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  This podcast is brought to you by Streamyard, a browser based tool that lets you live stream to any platform and record podcasts in studio quality and even host webinars. It's built for creators and video marketers to make your job way easier and we use it to record this podcast.   Check them out at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://streamyard.com/?fpr=dtlwpodcast

I spoke with Melanie Boylan (Digital Marketer & Social Media Trainer) about Unlocking Social Media Success Strategies for Small Business Growth. You will learn the following:    1. The most effective social media platforms for small to medium businesses. 02:10  2. How to leverage social media to build and engage your audience without a large marketing budget. 04:22   3. Examples of small businesses that have used social media to significantly grow their customer base. 06:54   4. Some common mistakes small businesses make in their social media marketing efforts. 09:34   5. What key metrics should small companies be tracking to measure the effectiveness of their social media campaigns. 12:23    To get in contact with Melanie:  Linkedin: ⁠https://www.linkedin.com/in/melanieboylan Website: https://www.stomp.ie This episode is sponsored by    Fantail Services  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://fantailservices.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  Triad Leadership Solutions https://⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠triadleadershipsolutions.my.canva.site⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Our podcast is sponsored by    SupaPass  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.supapass.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠   Southern, Sweet & Sassy™ Coffee    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://grounds4cause.com/pages/s3-coffee-co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Use DTLWPODCAST at checkout for your discount.    The Outlier Project    Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theoutlierproject.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  dooko  Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dookowear.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  This podcast is brought to you by Streamyard, a browser based tool that lets you live stream to any platform and record podcasts in studio quality and even host webinars. It's built for creators and video marketers to make your job way easier and we use it to record this podcast.   Check them out at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://streamyard.com/?fpr=dtlwpodcast

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Episode 231: Unlocking Social Media Success: Proven Strategies for Small Business Growth with Melanie Boylan.

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This episode was published on July 29, 2024.

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I spoke with Melanie Boylan (Digital Marketer & Social Media Trainer) about Unlocking Social Media Success Strategies for Small Business Growth. You will learn the following:    1. The most effective social media platforms for small to medium...

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