Episode 235: Timeless Moments – Billion-Dollar Projections, Retail vs Hobby, and Power Packs

Send us Fan Mail In this Timeless Moments episode of You Can’t Comp This, Russell and Adz dive deep into the state of the hobby with fresh data, collector insights, and a few laughs along the way.Topics include:Target projecting trading card sales could hit $1 billion next year, while Walmart reports a 200% spike driven by Pokémon, Magic, and sports cards.The balance between retail and hobby boxes — accessibility, affordability, and the flipping culture that comes with it.The rise of Power Packs: instant online repacks, gambling-like mechanics, and whether this hybrid could reshape the future of collecting.Market data from Card Ladder showing $416 million spent on trading cards in August alone — proof the hobby is alive and growing despite the negativity.From Pokémon’s mainstream impact to the appreciation of iconic legends like Jordan, Kobe, and Steph Curry, the guys explore why cards remain a tangible, respected asset in 2025.Support the showThank You to our Primary sponsor:Check Out My Cards Australia and US Sports Cards AustraliaSponsor: Neon Trading Cards: NBA, Soccer, Breaks on WhatnotBuy YCCT A Coffee: Click Here To Support The Show! Reach out to us on socials and tell us what we got right or wrong!All of our Socials can be found on our LinktreeYou Can't Comp This YouTube - we stream episodes LIVE!You Can't Comp This on Facebook - join our community