Episode 24: How to make your concierge practice desirable to a potential buyer with John Hsieh

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews John Hsieh, who shares his unique journey in the concierge medicine field. John discusses his background, his father's successful concierge practice, and his aspirations to purchase an established practice. The conversation delves into key metrics for evaluating medical practices, the importance of understanding patient demographics, and the challenges facing direct primary care and concierge practices today. John also emphasizes the significance of marketing strategies and building an online presence to attract potential patients and business owners. The episode concludes with advice for aspiring entrepreneurs looking to enter the concierge medicine space. Chapters 00:00 Introduction to Concierge Medicine and John Hsieh's Journey 05:58 The Entrepreneurial Path: From Engineering to Medicine 17:17 Evaluating Practices for Acquisition: Key Metrics and Considerations 26:40 Challenges in Direct Primary Care and Concierge Medicine 38:06 Advice for Aspiring Entrepreneurs in Concierge Medicine 42:42 Introduction to Concierge Medical Marketing 42:42 Strategies for Growing Your Practice