EPISODE · Feb 25, 2025 · 37 MIN
Episode 24 with Callie Boevers NRCHA Marketing Director
from Grit Branded · host Grit Branded
A graduate of Oklahoma State University, McCarthy-Boevers, 27, focused on agriculture communications and animal science. Following graduation she worked for longtime Western brand National Saddlery in Oklahoma City, Oklahoma, as marketing director. In 2018, she moved into a role as marketing specialist with the National Cutting Horse Association, then was promoted to manager of marketing and communications. Her work was recognized in by Cowgirl magazine in 2022 and she was named one of the “30 Under 30” women to watch in the equine industry.She deep dives into the NRCHA and shares how much a family the industry is!
What this episode covers
A graduate of Oklahoma State University, McCarthy-Boevers, 27, focused on agriculture communications and animal science. Following graduation she worked for longtime Western brand National Saddlery in Oklahoma City, Oklahoma, as marketing director. In 2018, she moved into a role as marketing specialist with the National Cutting Horse Association, then was promoted to manager of marketing and communications. Her work was recognized in by Cowgirl magazine in 2022 and she was named one of the “30 Under 30” women to watch in the equine industry.She deep dives into the NRCHA and shares how much a family the industry is!
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Episode 24 with Callie Boevers NRCHA Marketing Director
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