EPISODE · Jan 29, 2024 · 24 MIN
Episode 246: Key Marketing KPIs for 2024
from Mortgage Manager Playbook
John Seroka, President, Seroka Brand Development. Highlights include: need both quantitative and qualitative metrics; lead quality matters; corporate personality; social sentiment is key and must test for success. With a track record dating back to 1987, John specializes in creating and implementing digital marketing and public relations strategies.
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Episode 246: Key Marketing KPIs for 2024
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