Episode 248 - Building Your Own Personal Brand in Resilience with Katherine Tuominen

When we think of the term "influencer", we tend to think about YouTubers who promote makeup, skin care or fitness equipment and share their posts with millions of followers. But what does a resilience influencer look like?   Hello everyone and welcome to episode 248 of the Resilient Journey Podcast, presented by Anesis Consulting Group!   Here's the truth. Like it or not, we all have a brand.   This week, we are thrilled to be joined by Katherine Tuominen as we talk about what it takes for each of us to develop our own personal brand and become influencers of good resilience practices. Leveraging her expertise as founder of Catalyst Brand Strategy, Katherine encourages us to speak in terms that our audience and stakeholders expect.    She says content is critical to our brand development and gives advice on how to properly use AI when developing content. Katherine suggests that we master the art of self promotion by keeping a running thread of our wins and compliments.   Be sure to follow The Resilient Journey!  We sure do appreciate it! Check out the Resilient Journey Hub! Want to learn more about Mark? Click here or on LinkedIn. Special thanks to Bensound for the music.