Episode 25: Dentists, Make This 5-Second Update TODAY

Most dentists underestimate the power of a small detail on their Google Business Profile, and Kyle lays out why that’s costing them patients, especially in local search results. The tweak is simple, setting the Primary Category to match the patients you want most, like “Cosmetic Dentist,” “Emergency Dentist,” or simply “Dentist.” Kyle explains how this single change influences how Google matches you with patient search intent. You’ll learn not only how to make the update (under 5 seconds), but why Google weights this category more than nearly any other signal. By the end, you’ll understand how this quick fix can generate real return, turning clicks into booked appointments without needing ads or reviews.