Episode 251: Kristi Piehl, Digital Leadership

This week we interview Kristi Piehl. Kristi started Media Minefield in 2010 following a 12-year career as an Emmy Award-winning television news reporter. Media Minefield is a national award-winning, one-of-a-kind public relations agency with a Storycentric Marketing approach specializing in earned media, social media, digital advertising and crisis communications. She is dedicated to creating a unique workplace culture with policies that value families, flexibility and health. She has been honored to receive the 2024 PRNEWS Top Women Award, the 2023 PRNEWS People of the Year Award and be named one of Minnesota's 500 Most Powerful Business Leaders. Media Minefield has also won numerous awards including Best Place to Work by Inc., Fortune Magazine and the Minneapolis-St. Paul Business Journal, one of the fastest-growing private companies in Minneapolis and was voted the Best Public Relations Firm in Finance & Commerce's 2024 Reader Rankings. Kristi is passionate about supporting entrepreneurs of all genders and ethnicities. She is a founding member of The 25 at Bethel University, a four-year cohort program to empower women to use their strengths and skills to uncover their potential. She is also a founding member of the Women in Entrepreneurship Institute at DePaul University. She believes strongly in the power of stories and launched the Flip Your Script podcast in 2020. She interviews people who faced a critical turning point in their lives and explores how they found the inspiration to move forward. Kristi is an experienced speaker for keynotes, executive teams and a Vistage Resource speaker. She is frequently interviewed on various local and national news outlets and is a contributing writer for Inc.