Episode 26 | The Catalyst Series: Scaling SAF – How AIR France–KLM & AIT Worldwide Logistics Are Decarbonizing Air Freight

How can airlines and freight forwarders work together to scale sustainable aviation?In this episode of Smart Freight Conversations: The Catalyst Series, SFC CEO Christoph Wolff speaks with Blaise Brigaud (Senior Vice President Group Sustainability, Air France–KLM) and Chelsea Lamar (Vice President Sustainability, AIT Worldwide Logistics) about how collaboration can accelerate Sustainable Aviation Fuel (SAF) adoption through transparent partnerships, Book and Claim systems, and practical decarbonization strategies.Key takeaways:• Book and Claim is essential for scaling SAF adoption today• Trust, transparency, and credible chain of custody are critical for market confidence• Collaboration across shippers, freight forwarders, airlines, and regulators is key to accelerating sustainable air freightFrom customer demand and commercial realities to regulatory barriers and market scaling, this conversation highlights what it takes to move sustainable air freight from early adoption toward mainstream implementation.Explore our courses in Aviation decarbonization: https://bit.ly/Academy-aviation?utm_source=buzzsprout&utm_campaign=program-page#SustainableAviation #SAF #Decarbonization #AirFreight #SupplyChain #BookAndClaim #SmartFreightCentre #Sustainability #AirFranceKLM #AITWorldwideLogisticsLearn more about SFC: https://smartfreightcentre.org/en/ Follow us on social media:LinkedIn https://www.linkedin.com/company/smart-freight-centre/ Bluesky https://bsky.app/profile/smartfreightcentre.bsky.social Buzzsprout  https://smartfreightconversations.buzzsprout.com