Episode 263: TMBA263: Building Low-Risk Software Startups episode artwork

EPISODE · Sep 25, 2014 · 23 MIN

Episode 263: TMBA263: Building Low-Risk Software Startups

from Tropical MBA: Entrepreneurship & Founder Lifestyle · host Dan Andrews; Ian Schoen

http://www.tropicalmba.com/fatcat/ I'm in Bangkok this week, getting set up for DC BKK and I was very excited to run into our good friend David Hehenberger from WPCast.fm and FatCatApps.com. His products help marketers drive conversions from their Wordpress sites. This is really a full-circle moment for us, as David used to edit the show in the early days of our Podcast. David has since downshifted to focus on building a software company that he felt would be sustainable and generate income on his own terms. We're gonna be talking with David about how he got his company off the ground, how difficult it really is to develop a software product, and the challenges of working within the Wordpress ecosystem.

http://www.tropicalmba.com/fatcat/ I'm in Bangkok this week, getting set up for DC BKK and I was very excited to run into our good friend David Hehenberger from WPCast.fm and FatCatApps.com. His products help marketers drive conversions from their Wordpress sites. This is really a full-circle moment for us, as David used to edit the show in the early days of our Podcast. David has since downshifted to focus on building a software company that he felt would be sustainable and generate income on his own terms. We're gonna be talking with David about how he got his company off the ground, how difficult it really is to develop a software product, and the challenges of working within the Wordpress ecosystem.

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Episode 263: TMBA263: Building Low-Risk Software Startups

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This episode is 23 minutes long.

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This episode was published on September 25, 2014.

What is this episode about?

http://www.tropicalmba.com/fatcat/ I'm in Bangkok this week, getting set up for DC BKK and I was very excited to run into our good friend David Hehenberger from WPCast.fm and FatCatApps.com. His products help marketers drive conversions from their...

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