Episode 268: Digital Marketing with Savannah Kennelly!

Grace and Alvina continue their "publishing curriculum" series and welcome special guest Savannah Kennelly, Senior Digital Marketing Manager at LBYR. They discuss everything from how she got her start in publishing, what digital marketing actually means, and tips for authors about social media, including some of the specific challenges of marketing middle grade books. She also reveals how long it takes her to film and post a video, and whether she's ever been recognized in public for being the face of LBYR's YA social media platform, THENOVL!  For the Fortune Cookie segment, they talk about what they've been eating lately.  See complete show notes at www.bookfriendsforever.com. Click here to become a Patreon member: https://www.patreon.com/Bookfriendsforever1. See info about Grace Lin's books here: gracelin.com. Follow us in Instagram: https://www.instagram.com/bookfriendsforever_podcast/ Follow LBYR's social media platforms: https://www.instagram.com/thenovl/ https://www.instagram.com/littlebrownyoungreaders/