EPISODE · Jan 31, 2024 · 47 MIN
Episode 27: Behavioral Economics with Mark Earls
from Behavioral Science For Brands: Leveraging behavioral science in brand marketing. · host Consumer Behavior Lab
In this episode we chat with award-winning author Mark Earls about concepts such as loss aversion, the false consensus effect, and behavioral science's impact on economics.
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Episode 27: Behavioral Economics with Mark Earls
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