Episode 27: Using PR and the Media for Visibility with Christina Daves

This week, Good Girls Get Rich features, guest, Christina Daves. Christina is a serial entrepreneur and award-winning inventor who founded PR for Anyone and is the author of PR for Anyone.   We would love to hear what you think! Send us a message on SpeakPipe! Or you can email [email protected]. We look forward to hearing from you.   Who Is Christina Daves: Christina wanted to handle her own PR, so she taught herself everything she needed to know. With no PR contacts, Christina still managed to appear in over 50 media outlets (including national and local television, magazines and radio) in her first year of business. From Steve Harvey and Dr. Oz to local affiliates of NBC, CBS, FOX and the CW, to national publications like Parenting Magazine and The Washington Post, Christina has been able to secure appearances in many major media outlets.   Episode Spotlights: You don't have to be Oprah (or be endorsed by Oprah) to book appearances Every person has something that they can provide to the media that is newsworthy and has a story – you just have to know how to pitch it [01:39] Whatever you're amazing at, you have got to claim it and let the world know [03:03] How to successfully pitch to the media [06:49] Getting started with a story idea that reporters will love [10:16] The importance of networking and relationship building with media outlets and reporters [14:00] Ask for the media exposure, interview and speaking engagements How to become visible to your audience in 10 days   If you do the work, you will see results! Resources Mentioned In This Episode:   Join the PR Challenge Christina Daves' Website Christina Daves' LinkedIn PR for Anyone Twitter PR for Anyone Facebook PR for Anyone Youtube   And remember, to get started with Karen, join the revolution, 21 simple online branding and LinkedIn strategies to skyrocket your business success! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Ways to Subscribe to Good Girls Get Rich Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM You can also subscribe via Stitcher Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict