Episode 27 - What’s REALLY In Your Steak? (With Greg Putnam)

Brady Knowlton sits down with Greg Putnam, founder of Little Belt Cattle Company, to discuss the future of America's food supply, the importance of traceability in beef production, and why knowing where your food comes from has never been more critical.Greg shares his journey from military service to becoming a first-generation Montana rancher committed to providing hormone-free, locally-sourced, nutrient-dense beef directly to American families. He exposes the challenges in the conventional beef industry, discusses the impact of COVID on food security awareness, and explains why the internet has made accessing real ranch-to-table beef both easier and more complicated than ever.KEY TOPICS:- Why food supply transparency matters now more than ever- The hidden problems in conventional beef production- How COVID exposed cracks in America's food system- The phase-line beef system vs. single-source ranching- Import beef and misleading marketing in the industry- What "hormone-free" really means- How to identify authentic ranch-to-table producers- The future of food traceabilityTIMESTAMPS:00:00 - The Paradox of Buying Local Beef Today00:44 - COVID's Wake-Up Call: Food Supply Vulnerabilities02:35 - The Broken Beef System: Why Traceability Matters05:36 - What's Really in Your Beef? Additives & Processing08:15 - Hormone-Free vs. "Natural": Understanding the Labels12:45 - The Antibiotic Question: When and Why16:20 - Grass-Fed vs. Grain-Finished: The Truth About Beef Quality20:30 - Building Little Belt Cattle Company: A First-Generation Ranch24:15 - Tim Sheehy's Senate Race & Service-Driven Leadership28:39 - Where to Find Little Belt Cattle Company31:08 - The Future: Scanning Your Steak's QR CodeCONNECT WITH GREG PUTNAM:Website: https://littlebeltcattleco.com/Instagram: https://www.instagram.com/gregputnam_official/, https://www.instagram.com/littlebeltcattleco/FIND BRADY KNOWLTON ON SOCIALX/Twitter: https://x.com/vivamusverumTikTok: https://www.tiktok.com/@bradys_most_interestingInstagram: https://www.instagram.com/bradysmostinteresting/