Episode 278: Zack Penney on Leading Bill Penney Toyota Into Its Next Generation episode artwork

EPISODE · Jun 9, 2026 · 46 MIN

Episode 278: Zack Penney on Leading Bill Penney Toyota Into Its Next Generation

from Beyond Rockets · host Clark Dunn

In this episode of Beyond Rockets, Clark sits down with Zack Penney, CEO of Bill Penney Motor Company, to talk about growing up in Huntsville, joining the family business, and eventually taking over leadership of one of Alabama's most recognizable automotive brands.Zack shares stories from his early days working in every department of the dealership, the lessons he learned leading through the 2008 financial crisis, and the importance of building a strong culture centered around people. He also discusses expanding into new markets, acquiring and selling dealerships, launching the nation's top Toyota collision center, and what it means to steward a family legacy that spans more than 80 years in the automotive industry.The conversation also explores leadership, faith, mentorship, succession planning, philanthropy, and why Huntsville remains one of the most exciting cities in America to live, work, and build a business.Whether you're a business owner, entrepreneur, leader, or someone who loves Huntsville's growth story, this episode offers valuable insight into building a company that lasts for generations.https://www.billpenneytoyota.com

Episode metadata supplied by the publisher feed · Published Jun 9, 2026

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Episode 278: Zack Penney on Leading Bill Penney Toyota Into Its Next Generation

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