Episode 28 - How Does a 4th Gen Family Business Create a Legacy? My Interview with Ben & David Grossman

Grossman Marketing Group was founded as Massachusetts Envelope Company in 1910 by Maxwell Grossman, whose lifelong dream was to own his own business.Now, 111 years since its founding, brothers Ben and David Grossman are the 4th generations of family leadership. Today, the company is a full-service resource helping clients with a broad range of traditional and digital marketing needs.Ben Grossman holds a BA from Princeton University and an MBA from Columbia Business School. Prior to Columbia, Ben worked as a strategy consultant to Fortune 500 clients, as well as started and sold a sportswear and marketing firm.David holds a BA from Princeton University. Prior to Grossman Marketing Group, David lived in New York and was in sales for a technology startup as well as served as the Deputy Director of Marketing for the US delegation to Expo 2000, working with Fortune 100 companies to develop their pavilion presence at the Millennium World’s Fair in Hanover, Germany.Find out more and connect with Ben & David Grossman by checking out the following links:Websites: https://www.bengrossman.info/www.grossmanmarketing.comLinkedIn:Ben: https://www.linkedin.com/in/bgrossman/David: https://www.linkedin.com/in/david-grossman-15b6525/Direct Links:Their great grandfather’s dollar-a-year check from the US Government - https://uploads-ssl.webflow.com/6037c57f7424b4ea01ef8e45/60515ae13f381f3f1ef1ca37_Dollar%20a%20year%20man%20check.jpgLetter they sent out when their father left the company to serve as Treasurer of Massachusetts 70 years after our great grandfather left for public service - https://uploads-ssl.webflow.com/6037c57f7424b4ea01ef8e45/60515a91e1e851084c30e394_1941%20Letter.pdfBusiness Isn’t Just About Profit - https://www.bengrossman.info/blog/business-isnt-just-about-profitAcquisitions Page Summary - https://www.bengrossman.info/acquisitionsIf you enjoyed today’s episode, please subscribe, review and share with a friend who would benefit from the message. If you’re interested in picking up a copy of Jonathan Goldhill’s book, Disruptive Successor, go to the website at www.DisruptiveSuccessor.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.