Episode 28: Shopper Insights with Mike Moussallem

from Stories of Market Research: The Insightrix Podcast · host Insightrix Research Inc.

On a product shelf, everything is competing for your attention and ultimately your loyalty as a consumer. But the shop reality of it is that decisions are made by shoppers in mere moments and THAT is what shopper insight researchers are looking to understand. We are talking about split-second decisions made by customers – if […]

Episode metadata supplied by the publisher feed · Published Feb 28, 2022

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