Episode #29 - Eric Lagerström, Professional Triathlete, Founder of TTL (That Triathlon Life) and World-Class Content Creator

In this discussion, Eric and I delved into the dynamic world of video content within the triathlon community, exploring the nuances of creating content that not only captivates but also holds genuine value for our audience. We carefully navigated the fine balance between our roles as athletes and content creators, reflecting on how our partnership influences TTL. Eric took the opportunity to unfold the story of his serendipitous encounter with Paula, revealing their exciting plans for engagement and marriage. The conversation took an engaging turn as we explored Eric's fond memories of childhood video games, and I couldn't help but share in his enthusiasm for the upcoming ventures on the horizon. During our dialogue, Eric provided insights into the upcoming release of his bike build video, discussing the challenges of determining the optimal timing for its debut. He also addressed the prevalent saturation of bike-build videos in the industry, expressing a fervent desire to break away and explore something distinctive and compelling. As we concluded our conversation, Eric shared glimpses of his future projects, hinting at the incorporation of original music composition into his creative pursuits. Follow TTL on IG: https://www.instagram.com/that.triathlonlife Follow TTL on YT: https://www.youtube.com/@ThatTriathlonLife Eric on IG: https://www.instagram.com/eric_lagerstrom TTL Website: https://thattriathlonlife.com TLL Controlled Burn: https://www.youtube.com/watch?v=I3NlF-mj-54&t=267s TTL x Foreign Rider Co -Where Aerobic Meets Creative (Foreign Rider Co.): https://www.youtube.com/watch?v=hSlRsBJuHpA TTL x Specialized: https://www.youtube.com/watch?v=qcUE_RU6uuk New Specialized Bike Build Video: https://www.youtube.com/watch?v=byzzSO-U6P0 ________________ Sponsor: Precision Hydration The Fuel & Hydration Planner: This is a useful tool that gives athletes a personalized plan for their next race, which provides a great basis for you to iterate and refine your strategy come race day. Make yours here: https://www.precisionhydration.com/planner Exclusive PF&H 15% Discount Code: Stupid Questions listenings get 15% off their first order here: https://visit.pfandh.com/stupidquestions _______________ Support the Podcast here: https://podcasters.spotify.com/pod/show/stupid-questions-pod/support