Episode 3: Practical thoughts on email, customer journeys, data and free B2B tech!

from What We've Learnt: Learning from great minds in the world of business & marketing and beyond · host What We've Learnt

Thoughts from Shane and I on the past week of business and marketing, interviews from the brilliant Komal Helyer and Ruth Connor F IDM, plus great ideas from Jennie Holmes. Thanks to them and the other contributors to an episode where we get practical on areas such as: Free B2B software, Business grants from tech giants Email marketing Data analysis Customer journey mapping Data audits Marketing metrics that matter (now) Propensity modeling Custom audiences

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This episode is 36 minutes long.

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This episode was published on April 9, 2020.

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