Episode 3: The Santa Claus of Campus

In this episode I discuss college football as “the Santa Claus of campus.” I look at how the sport developed as a big-time commercial enterprise and adapted overtime to new media and regulations. You’ll learn about the development of the NCAA in this context as well as how and why our current moment is so significant for reshaping our national sporting infrastructure. Get full access to History + Sport at amcgregor.substack.com/subscribe