EPISODE · Jun 12, 2026 · 41 MIN
Episode 3: Third Spaces — Beyond Taverns, Finding Community Outdoors with Jed Olson
from The Wisconsin Sober Podcast · host Wisconsin Sober
This episode of Wisconsin Sober explores the idea of “third spaces”, the places where we gather, connect, and build community, and how alcohol has historically filled that role in Wisconsin culture. Through a mix of humor, history, and personal reflection, the hosts sit down with outdoor entrepreneur Jed Olson to unpack how drinking became embedded in social life, from early taverns to modern gatherings.The conversation traces alcohol’s deep roots in American and Wisconsin history, while also questioning its role as the default social glue. Jed introduces the idea that alcohol often replaces multiple elements of connection, acting as a shortcut for community, and challenges listeners to rethink how we gather without it.The episode highlights outdoor spaces as a powerful alternative: accessible, meaningful, and often free. From trail systems to simple shared experiences, the group discusses how intentional design, community investment, and small “nudges” can help people rediscover connection beyond drinking.Guest: Jed Olson, Outdoor Entrepreneur and Creator of https://ndge.appHosts: Brent Hanifl, William Stobb, and Paige GeiserTheme Song: Sober in October - by Gregg Hall & The Wrecking Ball - https://gregghallmusic.comYou’re listening to Wisconsin Sober, the podcast that explores Wisconsin’s complicated relationship with alcohol. Through digging into the state’s history, culture, and the lasting effects of drinking, this podcast seeks to understand—rather than demonize—alcohol’s role in Wisconsin life, while exploring what meaningful change could look like.
What this episode covers
This episode of Wisconsin Sober explores the idea of “third spaces”, the places where we gather, connect, and build community, and how alcohol has historically filled that role in Wisconsin culture. Through a mix of humor, history, and personal reflection, the hosts sit down with outdoor entrepreneur Jed Olson to unpack how drinking became embedded in social life, from early taverns to modern gatherings.The conversation traces alcohol’s deep roots in American and Wisconsin history, while also questioning its role as the default social glue. Jed introduces the idea that alcohol often replaces multiple elements of connection, acting as a shortcut for community, and challenges listeners to rethink how we gather without it.The episode highlights outdoor spaces as a powerful alternative: accessible, meaningful, and often free. From trail systems to simple shared experiences, the group discusses how intentional design, community investment, and small “nudges” can help people rediscover connection beyond drinking.Guest: Jed Olson, Outdoor Entrepreneur and Creator of https://ndge.appHosts: Brent Hanifl, William Stobb, and Paige GeiserTheme Song: Sober in October - by Gregg Hall & The Wrecking Ball - https://gregghallmusic.comYou’re listening to Wisconsin Sober, the podcast that explores Wisconsin’s complicated relationship with alcohol. Through digging into the state’s history, culture, and the lasting effects of drinking, this podcast seeks to understand—rather than demonize—alcohol’s role in Wisconsin life, while exploring what meaningful change could look like.
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Episode 3: Third Spaces — Beyond Taverns, Finding Community Outdoors with Jed Olson
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