Episode 30: Creating a brand that takes the industry by storm

In its first three years, Fawn Weaver, CEO of Uncle Nearest Premium Whiskey has garnered more than 125 awards and accolades, including “World’s Best” by World Whiskies Awards two years in a row, “Top 5 Whiskies in the World,” by Cigar & Spirits Magazine, “Chairman’s Trophy, Platinum and Double Gold” by SIP Awards and “Best American Whiskey,” as well as “Double Gold” at the San Francisco World Spirits Competition. To achieve all of this, she's honed her natural leadership skills to hire and lead a team of "unstoppably talented people". Listen to find out how she turned the idea of leadership, hiring and winning on its ear all the while by raising up a legend without harming the legacy of another. Learn more about your ad choices. Visit megaphone.fm/adchoices