Episode 312: Iain McKenzie

Today's guest is the CEO at The Guild of Property Professionals and leads one of the UK’s largest networks of independent estate agents, delivering innovation, collaboration, and exceptional standards across the property industry.He lead The Guild to victory at The ESTAS Awards for four consecutive years as the Best Agency Network.Passionate about giving back, he proudly serves on the Board of Agents Giving, the property industry’s leading charity, and also previously say on the Women in Estate Agency board, championing diversity and empowerment within the profession.He has over almost 40 years of experience under his belt, and in recognition of his thought leadership and influence, he was honoured as Spokesperson of the Year at the prestigious Property Reporter Awards 2023, solidifying his reputation as a trusted voice in the property sector.In this episode, we discussed topics, such as the power of networks, trust and reputation, sales and marketing strategies, the future of estate agency and AI, the market outlook and political environment.What he doesn't know about estate agency isn't worth knowing and you'll know what I mean when you check the episode out.He dropped some absolute gold and this is essential listening for any estate agent who wants to learn from one of the very best in the business.