EPISODE · Apr 1, 2026 · 26 MIN
Episode 32: EASTER FUN 1: Questions from my family
from The Business of Stories with Susan Payton
Need some inspiration for stories you could share? Or easy content to post over Easter? In this episode of The Business of Stories, Susan lets her family choose some topics for her to discuss - unplanned, unscripted, and surprisingly revealing. Along the way, she shows you just how many stories you already have … and how quickly they appear when you stop overthinking.You’ll discover:Why relaxing can feel impossible when your mind never fully switches off (and what that might be trying to tell you)How your environment shapes your nervous system - and why noticing the stars, seasons and cycles matters more than you thinkThe advice Susan would give herself at 15, 30 and 45 - and what it reveals about trusting your own timingWhy you never have to stay on a path that no longer feels aligned, even if you’ve invested years in itThe surprising days Susan would go back to - from a lost password to a wedding dance nobody filmedHow one simple question can unlock a story that makes people feel closer to youThis light, honest episode is a reminder that storytelling isn’t something you ‘create’” out of thin air - it’s something you notice. In the everyday. In the memories. In the moments you laugh about. In the reflections you didn’t realise mattered. And when you share those with a little intention, people don’t just learn about you … they feel connected to you.If you have a question you would love Susan to answer on the show, please email it (in writing) to [email protected] out Storytelling Mastery here Download my Be The Guide Masterclass hereDownload a free copy of The Business of Stories hereAbout your host Susan Payton:When Susan told her ‘ordinary’ story to 1,500 business owners back in 2015, the response from people who resonated with it and felt connected to her as a result of hearing it, blew her away!In fact, that moment completely changed her business - and her life.Susan has since worked with entrepreneurs all over the world, written the international bestselling book, The Business of Stories, hosted the podcast of the same name, and become a leading authority on how to use storytelling to stand out in your industry.Thousands have used her simple framework to share their message with impact, attract ideal clients and grow their business.Susan has also spoken on stages from Brighton to Barcelona, guested on panels and podcasts and run numerous masterclasses, guest expert sessions and workshops, both online and in person.In a world where it’s getting harder and harder to be heard above the noise, Susan is passionate about showing business owners how to clearly articulate their value and speak to the right people, at the right time, with a simple message and a great story.See my bio here And my speaker page hereConnect with Susan:Email: [email protected]: https://www.linkedin.com/in/susanpaytonuk/Facebook: https://www.facebook.com/SusanPaytonUK/Instagram: https://www.instagram.com/thebusinessofstories/Produced by Winter Audio.Mentioned in this episode:Free storytelling masterclass I’m running a free 60-minute storytelling masterclass on Friday 18th September at 12 noon UK time. We'll start in a thrift shop in New York. We'll talk about James Bond. You'll see that you have SO many stories you could be sharing in your business, how to break them down into short, easy to share stories ... and we'll work on one of them on the call. To join me, simply: 1. Register at thebusinessofstories.com/freemasterclass 2. Look out for the zoom link you’ll get sent, and 3. Put Friday 18th September at 12 noon in your diary I’ll see you there.
Embed this episode
Ready to play
Episode 32: EASTER FUN 1: Questions from my family
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.