Episode 32: The Truth About Growth: Why Relationships (Not Hacks) Change Everything with Selena Soo

Ready to grow your audience, boost brand visibility, and turn media features into real business growth?In this episode of Podcast Growth Tools, host Kylee Chandler interviews Selena Soo — renowned PR and publicity strategist for online entrepreneurs, coaches, and course creators. Selena has helped hundreds of clients land dream podcast interviews, top-tier media features (like Forbes, Business Insider, and Entrepreneur), and visibility that actually converts.In this episode, you'll learn:How to get featured on podcasts and position yourself as a go-to expertThe biggest visibility mistake online entrepreneurs are makingWhy podcast interviews are the most effective trust-building strategyHow to pitch yourself clearly and confidently — no PR team neededWhere to start if you’re new to publicity and personal brandingHow Selena combines evergreen sales funnels with PR to scale her business (without being online 24/7)Timestamps:02:58 - The Concept of Rich Relationships06:08 - The Six Circles of Connection08:58 - Energy Management and Prioritizing Relationships11:52 - Navigating Introversion in Networking23:15 - Curating Community Through Podcasting27:07 - The Art of Asking for Help32:11 - Leveraging Social Media for Rich Relationships37:31 - The Importance of Sharing Your JourneyIf you’re building a podcast, growing a personal brand, or ready to finally get visible in a strategic and profitable way — this episode is packed with value.💌 Want weekly podcast marketing strategies in your inbox?podcastmarketinghub.com/subscribe