Episode 33: Live Author Branding Panel
It’s our very first live podcast AND the very first installment of our “Business of Being an Author” series, held at the lovely Jan’s Bookstore in downtown Beaverton. Emily talks to three women who work with authors on the reg—marketing/PR professionals Mary Bisbee-Beek and Tara Lehmann, and graphic designer Courtney Clarke. They chat about the importance of keeping your branding consistent across your website and social media, smart ways to invest your marketing dollars that actually sell books, and how you can devise and execute a social media plan while keeping your day job. They also talk about what authors should NOT do: argue with reviewers who didn’t like your book, make a book trailer, neglect to hire an editor. Please rate and review us on whatever podcast platform you happen to use. And follow us on: Our website: hybridpubscout.com/episode-33-live-author-branding-panel Facebook: www.facebook.com/hybridpubscout/ Twitter: twitter.com/hybridpubscout Instagram: https://www.instagram.com/hybridpubscoutpod/ Our newsletter: eepurl.com/gfajR9
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