Episode 333 - Deets Hoffman of Leaf & Grain

Today on the show Eric is joined by Deets Hoffman of Leaf & Grain. Deets speaks with Eric about his high school sandwich shack dreams, his early culinary career, underestimating the day to day prep of a restaurant, the idea behind Leaf & Grain, what the first year taught him, how things work at Leaf & Grain, when it became clear that they could expand to more locations, coming up with the core menu items, adding dinner as an option for diners in West U., making the concept more family friendly, why the Galleria/Tanglewood area was the right spot for their 4th location, working with Gin Design Group, how the chef collabs came about, and taking things one salad at a time. Follow Eric on Instagram/Threads @ericsandler. You can also reach Eric by emailing him at [email protected]. Check out some of his latest articles at Culturemap.com: Beloved Mexican Bakery Opens in West Houston with 100 Different Fresh Items Daily Dallas Tex-Mex Staple Reveals Opening Date for Largest Locale to Date in River Oaks Promising, Star-Staffed River Oaks Upscale Mediterranean Restaurant Shutters - with Plans to Reopen Pass & Provisions Star Chef Reunites with Local Foods Owner to Helm Culinary Operations Rising Star Chef Takes His Talents to Hotly Anticipated New River Oaks Restaurant Underbelly's Beefy Burger Restaurant and New Volleyball Themed Bar Open in Spring Branch