Episode 35: Airbnb vs Booking — Listing Optimization

In this episode, we dive into the key differences between optimizing a property listing on Airbnb versus Booking.com, with a special focus on the Kavala short-term rental market.From photos and descriptions to pricing strategies and guest expectations, we explore how each platform ranks properties and what hosts should prioritize to maximize visibility and bookings.Whether you’re managing one apartment or multiple properties in Kavala, you’ll discover:The unique algorithms driving Airbnb and Booking.comWhy reviews weigh differently across platformsHow to tailor your photos, titles, and descriptions for each audiencePractical tips Planbnb uses to help local hosts stand outBy the end, you’ll understand how to adapt your strategy to each platform and ensure your property is always positioned for success.