Episode 35 - Jonathan Lillie on 77 years in business with Fox and Lillie

Jonathan Lillie and his brother Jamie are in charge of the Lillie family generation business called Fox and Lillie. Fox and Lillie started in 1948 in the Wool industry, a good year to start a wool-based business in the lead-up period to what was known as the 1950s Wool boom.Fox and Lillie is a great Australian Agricultural success story as they have stood the test of time and have constantly pivoted their business with good management decisions that have allowed it to diversify. Fox and Lillie is 100 per cent owned by the Lillie Family and now boasts a $250 million turnover Wool, Livestock and Property business, which runs alongside a $150 million turnover Aquaculture business. Yes, you heard it right, Aquaculture. They went into the industry blind, but quickly learnt how it all works. And it might be a case of them coming into an industry with no preconceived notions, only to see things that others might not have seen. It's one of those entrepreneurial Agribusiness stories that needs to be told and celebrated. And after a lifetime in Wool, Jonathan is still talking the industry up.I hope you enjoy our chat with Jonthan Lillie as much as I did. End of message.The Farmers Club podcast is now only available to our paid newsletter subscribers. We know that won't suit everyone, but it's a business decision we have made to give all our current and potential subscribers extra value. So what you will hear here is a preview of each podcast.You can sign up for the free version by going to www.thefarmersclub.com.au. You can then subscribe from there and get access to any future podcasts and our 6-day-a-week newsletter.Our partner in this podcast is our sister business, Farm Tender. We are an online buying and selling marketplace for Farmers and anyone else associated with Agriculture. Go to www.farmtender.com.au and sign up from there.