Episode #36 From Running Trucks to Running Nascar with Anitra McCall CEO of Supreme Transportation Group

The ability to shift and/or pivot to accommodate new oppotunities is an understated superpower of many company owners. We are pleased to higlight STP for having uniquely flexed this superpower. Anitra speaks on trucking, air freight, TSA certification, foreign trade zones (FTZ), warehousing, and much, much more. 5.11.2022 Powered by ⁠Atlanta Dispatch LLC For Dispatching Services: www.atlantadispatch.org Podcast Website: transportationandlogistics.club Join our newsletter: transportationandlogistics.club/newsletter Learn how to dispatch: Physical Book Copy: transportationandlogistics.club/amazon eBook: https://books2read.com/u/4jqlzX Stay updated with our happenings: https://linktr.ee/transportationandlogistics?utm_source=linktree_profile_share&ltsid=601f8834-e86c-4ff1-a555-2d9ff17f1735 Listen on Youtube: https://youtu.be/OHm3o04FuIE Intro/Outro Music Shoutout: Positive Hip-Hop by MaxKoMusic | https://maxkomusic.com/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons Attribution-ShareAlike 3.0 Unported (CC BY-SA 3.0) https://creativecommons.org/licenses/by-sa/3.0/ - - - 0:00 Intro and background 5:04 Location of Supreme Transportation Group and reason for this location 6:38 Fluctuating truck prices and how she acquired hers 8:01 What made her take the risk of making a big investment (buying two trucks) enduring the pandemic 9:37 Dedicated lanes importance and how this played a part in the acquisition of her trucks 11:35 Does she have recovery drivers in case of breakdown and driver illness 12:32 Number of trucks in her fleet 12:45 Why she moved to drayage 14:08 Acquiring warehouse space 15:20 Atlanta Warehouse Space vs Atlanta Housing Market. Which is tighter? 15:59 Is Supreme Transportation Group hiring drivers and would she let owner operators run under her Authority? 17:11 Supreme Transportation Group Inhouse Dispatch Service 18:47 Are there benefits of being a carrier first before venturing into dispatch 20:00 Has she been involved in dispatching other vehicles or is it something another team member does? 22:13 Tender rejections and how they handle cheap load rates 24:35 Warehouse certification and why it is important 27:00 Were there any modifications to the warehouse to adhere to certain requirements 28:50 Systems they used to allow visibility 29:26 EDI (Electric Data Interchange). Is Supreme Transportation moving towards artificial intelligence? 30:36 Has making their warehouse a Free Trade Zone (FTZ) been positive for their operations? 31:40 Transloading, cross-docking, and other services provided in her warehouse 34:24 What is Air Freight? 36:45 Process by which a driver becomes CSA certified 41:01 NASCAR, and how it came into her radar 42:45 Most memorable moment of being a NASCAR sponsor 44:15 Opportunities that came with her NASCAR sponsorship 46:10 What has made her succeed in life instead of staying on a normal path 49:20 Audience invite 49:56 Audience member note of thanks 50:39 Least amount of money it would take to be a NASCAR sponsor 52:25 Note of thanks from Jorie 53:30 Her handles and website 54:00 Closing remarks 53:53 Outro