Episode 36 | “I’m Done Being Poor & Popular” - Christa Barfield (FarmerJawn), Founder of the Largest Black Woman-Owned Regenerative Farm in the U.S., on Agricultural Profitability, Wealth Strategy & Creating a Family Office Using a Trust

In this episode of Compost, Cotton & Cornrows, Dominique Drakeford sits with Christa Barfield, aka FarmerJawn - regenerative agriculture powerhouse, James Beard Award winner, and founder of the largest Black woman-owned regenerative farm in the United States. From managing 128 acres across Pennsylvania to building markets for heritage crops like Nigerian spinach, Christa breaks down what sustainability actually means when you remove the romance and face the reality: profitability. She unpacks why true longevity in farming requires economic power, why undercapitalization is one of the biggest threats to land stewardship and how her company’s decision-making is rooted in a three-pillar framework of environmental, social and physical health. This is a masterclass in building systems that nourishes financial legacy and wellbeing. Together, they explore regeneration as a lifestyle ethic from letting soil rest to letting ourselves rest. We unpack how “Food is Medicine” is an overused slogan in mainstream agricultural spaces, but for Christa, it’s a real strategy for public health transformation. Christa shares hard-won wisdom on funding pathways, building a protective business trinity (lawyer, accountant, insurance), navigating spaces where you’re the only one and why she’s done being “poor and popular.” The conversation stretches into lineage, land inheritance, family wealth models and her bold new pay-what-you-wish corner store designed to restore dignity and nutrition access in one of Philadelphia’s most underserved neighborhoods. This episode is a financial sustainability blueprint! https://www.farmerjawn.co/Compost, Cotton & Cornrows: the space where Black & Afro-Indigenous Vanguards are redefining sustainability through storytelling!@Compost_Cotton_Cornrows