EPISODE · Sep 20, 2022 · 5 MIN
Episode 37: Brief on those Problem Aware in the Customer Journey
from Imperfect Marketing · host Kendra Corman
Send us Fan Mail This Imperfect Marketing Brief is episode 3 of 6 in a series on the Customer Awareness Journey, and we're covering Problem Aware customers today. I'll include links to the previous episodes in the resources section below! You need to meet your customers where they are in their process. I love working with customers in the Problem Aware Phase. They are my favorite group because they have a million and a half questions. You have the unique position to answer these questions and build your know, like, and trust factor with them. My two favorite tools for this stage are:answerthepublic.comGoogle's People Also Ask section of search pages.What tools work for you? Let me know at [email protected]:Customer Awareness Journey: Part OneCustomer Awareness Journey: Part TwoLooking for more tips on how to find content ideas? Check out my 5 Secrets to Creating Content Ideas Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here
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Send us Fan Mail This Imperfect Marketing Brief is episode 3 of 6 in a series on the Customer Awareness Journey, and we're covering Problem Aware customers today. I'll include links to the previous episodes in the resources section below! You need to meet your customers where they are in their process. I love working with customers in the Problem Aware Phase. They are my favorite group because they have a million and a half questions. You have the unique position to answer t...
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Episode 37: Brief on those Problem Aware in the Customer Journey
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