Episode 38: 为什么有人曾说“收藏Lego比投资黄金更值钱”

from "柠檬变成柠檬水"中文商业播客(Chinese Podcast) · host Hua & Poy

Send us Fan Mail大家熟悉的玩具品牌Lego在2022年度过了90岁的生日，作为一个九十高龄的品牌，他们不但毫无衰老的迹象，却似乎越来越具有生命力，2021年其销售量超过80亿美元，在全世界有165家专卖店，再加上Lego无穷无尽的IP主题，说它是当今世界最有价值，生命力最强的一个品牌是一点都不过分的。在最新这一期的“柠檬变成柠檬水”播客里，主持人俞骅和Poy Zhong与听众朋友们聊聊Lego是如何一步步打造成为今天强大无比的玩具王国的。收听方式:请您在Apple Podcasts, 小宇宙APP, Spotify, iHeart Radio, Google Podcasts, Amazon Music等，搜寻”柠檬变成柠檬水“。Support the showThank you for listening to our podcasts. We also welcome you to join the "Turn Lemons Into Lemonade" LinkedIn page! Join our very popular WeChat community, please use WeChat ID "reelstone" to contact us.

Episode metadata supplied by the publisher feed · Published Jan 27, 2023

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Episode 38: 为什么有人曾说“收藏Lego比投资黄金更值钱”

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This episode is 23 minutes long.

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This episode was published on January 27, 2023.

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