Episode 39: Lizzie on Her Yoga Wake Up App and Conscious Entrepreneurship

It might be the name, although more likely her infectious smile, but everywhere she goes, someone knows Lizzie Brown. Lizzie moved to Los Angeles 15 years ago from Gainesville, Fla., and got her start in lifestyle PR representing surf and sportswear brands. In 2007, at 23 years old, she opened her first PR shop, Dell et Ruhs. In that time she is credited with launching Lorna Jane and Carbon38, among more than 30 other contemporary fashion labels. Eight years later, Lizzie and her husband Joaquin teamed up to launch Kamala Collective, an agency specializing in app development, PR and marketing for wellness brands. At that time, PR was rapidly undergoing an evolution; so ever tenacious and resourceful, Lizzie adapted and honed her ability to create strategic partnerships, often with zero ad dollars, among likeminded brands, media and influencers to give up-and-coming independent founders a voice in an otherwise oversaturated, pay-to-play landscape.