Episode 4.2: Looking ahead – what’s next for green claims in 2025?

In the last episode of 2024, Esme Saynor, Stuart Helmer and Szabolcs Szendro delve into the audience poll vote to discuss incoming legislation associated with green claims and offer a future look at 2025 and beyond. They explore the impact of green claims, particularly on businesses within the UK, EU, Hungary and CEE. Our experts discuss recent developments, and the multiple factors businesses must consider in their marketing, including scientific data and the use of specific language. There is a particular focus on the complexities surrounding compliance with current and future greenwashing laws and our speaker explore the changing face of penalties for non-compliance. Join us again in January for the next instalment of Future Consumer Talks, where we will be discussing the rise of Recommerce.   Future Consumer Talks is a CMS podcast on legal topics affecting consumer products for retail. Through this series our lawyers will be providing insight into the fast-evolving landscape of product regulation and compliance matters. We will also be covering legal news, recent developments and emerging trends, and how they are relevant to industry.