Episode 4: License to Operate Part 1: Building Trust from the Inside Out

In this new series, we explore how to maintain your social license to operate, and our first episode begins with an inside-out strategy.Before you can successfully engage with the public, your internal culture must be well-aligned, ensuring your organization is proactively ready for external engagement.In this episode, we discuss:Inside-out strategy: Why ensuring your internal organization is proactively ready must happen before external engagement.The ultimate brand ambassadors: How fostering an internal culture of trust, transparency, and respect effectively transforms your employees into your most powerful community advocates.Culture shifts: How to identify the exact elements of your company culture that need to change right now.Reputation training: Practical ways to train your workforce to become effective, confident communicators.Connect with the hosts on LinkedIn:⁠ Barbara Leatherwood ⁠(Hummingbird Communications)  ⁠Rachael Moore⁠ (Liberty Plain Consulting)