Episode 4 - Success with Marketplaces and Multichannel Selling with Mike Ugino of Sellbrite episode artwork

EPISODE · Feb 13, 2017 · 51 MIN

Episode 4 - Success with Marketplaces and Multichannel Selling with Mike Ugino of Sellbrite

from eCommerce Evolution

Today's guest is Mike Ugino. Mike is the Co-Founder and CMO at Sellbrite, an L.A. based multi-channel listing and inventory management platform. Prior to Sellbrite, Mike was an IR300 Merchant responsible for top and bottom line growth across a portfolio of 20 websites. With a background in product marketing, with a focus on ecommerce and branding, Ugino is one of the top minds in online marketplace selling. In today's episode, we talk about the fast growing world of online marketplaces. We talk about selling on giants like Amazon, Walmart.com, Jet.com, and some you may not expect. We talk pros and cons of marketplace selling, fulfillment by Amazon, the importance of diversification, and how to grow your brand in a sustainable way. If you sell products online, if you've been thinking about selling on Amazon, Walmart, Jet, or other marketplaces, this episode will provide valuable insight. 

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Episode 4 - Success with Marketplaces and Multichannel Selling with Mike Ugino of Sellbrite

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