Episode 41: inbound marketing, content en lead nurturing met Thierry De Vynck (Great Scott)

from Brand Breakfast - merk- & marketing podcast · host Brand Breakfast

In aflevering 41 van Brand Breakfast staat inbound marketing centraal als thema. Daarom hebben we specialist ter zake Thierry De Vynck van Great Scott uitgenodigd om het met hem te hebben over hoe merken waardevolle en relevante content kunnen creëren als deel van hun merkstrategie. We bespreken hoe goede inbound marketing werkt, welke balans in content types het meest geschikt zijn, waarom meer content niet altijd tot hogere conversie leidt en wat het nut is van lead nurturing en pillar content.

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This episode is 46 minutes long.

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This episode was published on October 29, 2021.

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