Episode 44 ft. Thom Singer: Law is a Business

Thom begun his career working in a financial printing firm; selling to big lawyers and big corporate law firms. One of these firms brought him in to become their marketing person, so he got to know the law business really well. 4 years later, Thom became a solopreneur, making people shift how they think about their marketing. http://thomsinger.com/Listen to Thom’s podcast! Cool Things Entrepreneurs Do with Thom Singer: http://thomsinger.com/podcast/ “The practice of law, is a business…” Three letters that will really help you excel when it comes to selling: L. A. W. L is for Lawyers: So much of the business comes from referrals from other lawyers… A is for Analytics: We live in a world that is data driven. Where are your leads coming from?...   W is for Wisdom: Knowledge. Experience. Understanding. Common sense. Insight.    “Don’t go to a networking event thinking I wonder if I can get a lead, go to a networking event saying I wonder who I can give a lead to that will lead to real business…” Thom’s Tip: Go old school. Send a handwritten note. Every week. It will improve your relations and you will grow your reputation.   Hacking’s hack: A Thom’s podcast episode.  http://thomsinger.com/speaking-skills-for-engineers-academics-technologists-and-other-left-brained-professionals/ Tyson’s tip: If you use Wordpress… Visual Composer. Easy to use. Great results.   Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn