Episode 45: Student Athlete Entrepreneur and Building Genuine Relationships with Krystal Beachum

Krystal Beachum played basketball at McLennan Community College and Henderson State University. During her time at Henderson, she broke the Great American Conference and Henderson State single game scoring with 41 points. She started her own business marketing for a international travel club and also helped raised over $1,000 for the Make A Wish Foundation while President of SAAC (Student-Athlete Advisory Committee).  She recently obtained her Masters in Sport Management from the University of Arkansas this May. She was also a Graduate Assistant as an Academic Counselor with Women's Basketball, Women's Tennis and Volleyball programs for the past two years.  Krystal is currently traveling the world and has started her second business. Student-Athletes Unite was created out of Krystal's desire to help the future generation of student-athletes through education, images and stories from former NCAA collegiate athletes. While she originally intended to just publish the stories from former NCAA athletes, she quickly realized how necessary it was to provide more resources to the student-athletes and their families. She has experienced first-hand, hard lessons when student-athletes were misinformed on recruiting, marketing themselves, and athletic scholarships. Since establishing in January of 2016, what began as a former student-athletes passion project quickly evolved into something more: Student-Athletes Unite Consulting Company. The mission of this company is to ultimately impact the future generation of student-athletes through preparation, education and by providing meaningful and relevant experiences shared from former NCAA athletes.  Twitter/Instagram/Facebook: KrystalBeachum Website for Student-Athletes Unite: www.studentathletesunite.com